Don't just watch it - be part of it

23000212 Requisition #

VP Gaming


Global Partnerships, Brand Licensing 


Permanent, F/T, Hybrid


Office location: White City, London


Hiring range: £70,000 - £85,000

For more information please email


Your work matters to millions.


Shaping culture is in the DNA of ITV. So, it’s not surprising that you’ll find us in every home in the UK, our productions are famous all over the world and we’re at the forefront of the digital streaming revolution. 


When you join us, you enter a fun working environment. With opportunities to learn, to grow and make a real difference. Small enough that your impact’s felt in the business, but big enough that your impact reaches millions of people. 


Come develop your skills, change TV and the course of your career. Don’t just watch it. Be part of it. Join ITV.



Your impact sends ripples.


The team

Our catalogue is full of incredible drama, global hit formats and non-scripted shows that audiences everywhere love to watch. We’re proud to work with 200+ producers in 30+ territories to bring a constant supply of new shows to our partners.

ITV Studios’ biggest brands come to life in social, apps, gaming, live experiences, retail, merchandise and many other ways.

The role

ITV Studios has an established and growing portfolio of brand licensing partnerships in the mobile casual games, social gaming and gambling sectors.


This role is to support the SVP Gaming to develop and grow new business opportunities for ITV Studios in the Gaming & Gambling category. This will be achieved by sourcing and working with new brand licensees as well as identifying additional categories and opportunities for ITV’s brands.

  • Set up and deliver a innovative and sustainable business development strategy on gaming & gambling
  • Develop intelligence on the global game industry by gathering and analysing relevant industry news and reports, and building/maintaining a network of industry insiders
  • Build and manage relationships with operators, publishers and developers in a positive and constructive way
  • Identify and prioritise potential new partners, and quantify the opportunities in order to set up new gaming and gambling licensing partnerships
  • Independently negotiate and close deals in partnership with the creative, legal and finance teams
  • Work with partners to launch new products and project manage them from start to finish


Skills you’ll need (minimum criteria)

  • Track record of commercial development in the sector.
  • Sound understanding of legal and compliance of gambling operators and marketing.
  • Proven stakeholder management skills, ideally in an international context.
  • Demonstrable experience in driving excellence and consistency.
  • Commercial awareness with an aptitude for analysis and critical thinking.
  • Ability to manage own workload to deliver expected service standards.
  • Experience in producing written and verbal presentations to a high standard.
  • In-depth knowledge of gaming regulations and compliance.
  • Strong strategic planning and business development skills.
  • Excellent communication and interpersonal skills - ability to build effective relationships quickly with a variety of internal and external stakeholders.
  • Proven track record of achieving revenue and profitability targets.
  • Ability to adapt to a dynamic and rapidly evolving industry.
  • Proven and relevant experience in business development with knowledge of licensing brands and IP to the G&G industry.
  • Ability to build a pipeline of deals with developer and operator partners.


Other things we’re looking for (key criteria)

  • Entrepreneurial, forward thinking, tenacious  and ‘can do’ mindset who makes things happen
  • Skilled at managing stakeholders ensuring timely, transparent and regular communication
  • Commercially creative in finding ways to structure complex deals in new licensing categories
  • Strong ambassador for ITV, its brands and its values
  • Team player - works well independently but also collaboratively as part of a wider commercial team


ITV is for everyone.


ITV strongly encourages applications for this role from disabled people. As a Disability Confident Leader, if you meet the minimum criteria for a role and you have declared that you are disabled, we’ll guarantee to take you to the next stage* (minimum criteria above).


We're happy to discuss any support/personalisation you may need during our application and selection process as part of our reasonable adjustments. Drop us a line if you require anything at


Find out more about applying with a disability.


* There may be a few exceptions where we are not able to take all eligible candidates to the next stage due to the volume of applications.


Because those who make an impact deserve to be rewarded for it.



ITV offers some great rewards and benefits including


  • Flexible working with a range of options to suit everyone
  • Generous holiday allowance, plus you can buy more
  • Annual bonus opportunity
  • Competitive pension contribution
  • Save as you earn - with an opportunity to buy ITV shares
  • Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life


More about our benefits 


Closing date: Monday 27th May 2024

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